Lacoste have once again enlisted award winning designLSM to implement a brand new Knightsbridge flagship concept which will be the largest Lacoste store in the world. Work will commence on 15^th January and the client brief for Steven Wragg, Senior Designer is to create a classic Lacoste retail environment with a quintessentially English twist.

A series of rooms will be created within the 7470 sq ft space using different tones and features within each area. Specific clothing collections and accessories will be displayed in each room, providing the customer with a visual journey of the Lacoste range.

The site, previously a French Connection outlet features a 3-storey high staircase in the centre of the building which creates fluidity.  A minor challenge for designLSM was the unusual shapes and angles which have had to be taken into consideration when designing the layout of the furniture.

Huge LED screens will show promotional material throughout. The eagerly awaited store will launch in April 2012. Richard Potzesny, Retail Director, Lacoste UK commented “This is an incredibly exciting project for Lacoste UK and having worked with designLSM on previous concepts we didn’t hesitate in using them to implement this large-scale scheme. We are confident they will creatively fulfill our brief, resulting in a professional, contemporary finish.”

BOXPARK, Shoreditch is the world’s FIRST pop-up retail park made up of shipping containers housing select, ground-breaking brands. The original concept by Roger Wade, creator of Boxfresh will feature a double Lacoste L!VE unit which has been specially designed by Steve Wragg, Senior Designer designLSM.

Work commenced on the two 40 ft shipping containers on 1^st November 2011.  The space which is 565 sq ft in total includes trademark Lacoste L!VE features and a till unit which is unique to the store. The project was handed over on 23^rd November – the only challenges Steve encountered was working in such a small space, the containers are far smaller than they appear to be!!

BOXPARK, Shoreditch launches to the public on 3^rd December 2011 – IMAGES COMING SOON.

Primrose Hill adds Negozio Classica, which consists of a wine retail outlet, bar and dining area to its charming neighboorhood scene. The interior, reminiscent to the Notting Hill flagship store has been created by Karen Mitton, Senior Designer designLSM. Inspiration came via a trip to Tuscany and visit to Avignonesi Vineyard where rustic buildings sit harmoniously against rolling landscapes.

Negozio Classica Primrose Hill consists of a basement kitchen, ground floor and mezzanine. The interior has been designed to evoke memories of Tuscany using warm, natural materials and reclaimed timbers.  Earthy hues, aged oak table tops and exposed brickwork are highlighted with ambient lighting. White pepper and umber plasterwork provides a stark contrast against vibrant, vintage style lighting and oversized letters.

The 90sqm front of house space has been fitted with bespoke oak shelving to accommodate the extensive fine wines sourced from small, authentic Italian producers. A bar area with stools sits on decorative floor tiles, reminiscent to patterns and colours found in Tuscany.

El Cantara, the Morrocan and Spanish restaurant located in Soho will launch a second site at Westfield, Stratford City today. Located in the Great Eastern Market the interior design consists of a Moorish delicatessen and a relaxed, friendly tapas bar.

The client brief for Karen Mitton, Senior Designer designLSM was to create an authentic interior in a quick turn-around. Traditional items have been sourced from both Spain and Morocco, they include very expensive Argan Oil and hand painted Spanish bar tiles.

The other completed units include Lacoste, Tortilla and The Real Greek.

designLSM recently completed the new “rhubarb” restaurant & bar at Heathrow’s Terminal Three.

rhubarb described the finish as fresh, contemporary and very stylish – just how they wanted it.

With reports from Big Hospitality, which confirm that Heston Blumenthal will be collaborating with Rhubarb Food design, the next chapter of Rhubarb’s development will be fascinating.

designLSM recently completed premium fashion retailer, Lacoste’s new European flagship outlet store.

INTO Lighting supplied new feature pendant lighting to the double height space and concealed lighting to the mid floor display units and perimeter display units.

Richard Potzesny, Retail Director, Lacoste UK contacted Steven Wragg, Senior Designer at designLSM to personally thank him for the time, creativity and hard work he put into the project. Richard comments: “The results are stunning, professional and contemporary. Our brief was for designLSM to develop the existing Lacoste Outlet concept and create an interior which sets itself apart from other typical outlet interiors within Bicester Village – this has completely been realised.”

Posted by rachel@lampen.co.uk

High-end fashion retailer Lacoste Boutique – Trafford Centre, Manchester has revealed a brand new interior design to compliment its contemporary Lacoste L!VE collection.

The brief for Steven Wragg, Senior Designer for Brighton & Hove based designLSM was to create a stylish interior and implement traditional Lacoste display units provided by Lacoste France.

Work on the 1745 square feet space started in March 2011.  White walls, ceilings and display cabinets provide a cool and smart retail environment. Clean lines and glass shelving are broken up by the dark grey tiled floor and painted feature walls. The interchanging vibrant lighting was provided by INTO Lighting who designed a scheme to match the standard Lacoste specification.

More on Lacoste and other retail projects can be viewed on http://www.designlsm.com